365gsm vs 390gsm Beer Mat Board – What's the Difference?
When ordering custom beer coasters, one of the most common questions we receive is:
“Should I choose 365gsm or 390gsm beer mat board?”
The good news is that both stocks are manufactured specifically for beer coasters, offer excellent absorbency and produce vibrant full-colour printing. The main differences come down to thickness, durability and the premium feel of the finished coaster.
365gsm Beer Mat Board
Our 365gsm beer mat board is an excellent all-round choice and is ideal for most promotional applications.
If you’re looking for a high-quality promotional coaster with outstanding print results, 365gsm is a fantastic option.
Benefits
- Excellent absorbency
- Durable for everyday hospitality use
- Crisp full-colour printing
- Cost-effective for larger quantities
- Perfect for pubs, clubs, restaurants and events
390gsm Premium Beer Mat Board
Our 390gsm Premium Beer Mat Board is our thickest and most luxurious coaster stock.
The additional thickness creates a stronger, more substantial coaster that feels noticeably more premium when customers pick it up.
Many breweries, distilleries, premium bars and corporate clients choose 390gsm when they want their branding to make a stronger impression.
Benefits
- Thicker premium feel
- Increased durability
- Excellent absorbency
- Outstanding print quality
- Ideal for premium brands and long-term use
Which One Should You Choose?
| 365gsm (Popular) | 390gsm |
|---|---|
| Excellent value | Premium option |
| Great durability | Extra durability |
| Excellent absorbency | Excellent absorbency |
| High-quality print finish | Luxury feel |
| Ideal for everyday promotions | Ideal for premium branding |
Available in Multiple Shapes
Regardless of which board you choose, your coasters can be produced in a range of shape. All options are printed in vibrant full colour and manufactured right here in Australia.
Options
- Round
- Square
- Custom die-cut shapes
- Rounded corner squares
- Bespoke branded shapes
Our Recommendation
If you’re producing promotional coasters for general hospitality use, 365gsm beer mat board offers exceptional value and performance.
If you want your coaster to have a noticeably thicker, more premium feel that reinforces a high-end brand image, 390gsm Premium Beer Mat Board is the perfect choice.
Whichever option you select, you’ll receive Australian-made beer coasters with excellent absorbency, vibrant printing and fast production.




