Quick answer: Sports clubs use custom coasters to put their crest, colours and sponsors in front of members at the bar, in the canteen and at functions. They suit season launches, grand finals and presentation nights, and commemorative designs can be sold as a fundraiser. Runs start at 500 coasters, so even a small club can have its own.
Custom Coasters for Sports Clubs & Game Day Events in Australia
Every game day in Australia is built around mates, cold drinks and fierce club pride. Custom coasters for sports clubs give you a simple, affordable way to put your logo, sponsors and club colours in front of every member — right where the drinks are flowing.
Whether you run an AFL club in Melbourne, an NRL club in Sydney, a local cricket club on the Gold Coast or a grassroots rugby league side in regional Queensland, branded coasters turn every bar top and function room table into prime real estate for your club.
Why are sports clubs choosing custom printed coasters?
Sports clubs across Australia are always looking for cost-effective ways to promote sponsors, boost merchandise appeal and build club culture. Custom coasters for sports clubs tick every box.
- Low cost, high visibility — Coasters sit in front of members for the entire duration of a drink. That is repeated, passive brand exposure for just cents per unit.
- Sponsor recognition — Give your sponsors tangible value by featuring their logos alongside your club branding.
- Fundraising potential — Sell limited-edition or commemorative coasters to members and fans as collectible merchandise.
- Club identity — Reinforce your colours, crest and motto every time a member visits the clubhouse.
Every event is an opportunity to showcase your club and your sponsors in a way that feels natural and memorable.
How can a sports club use coasters on game day?
Game day is when your club comes alive. Custom coasters for sports clubs elevate the matchday experience and make your venue feel professional and on-brand.
Here are some popular game day uses:
- Season launch nights — Welcome members back with fresh coasters featuring the new season fixture.
- Grand final events — Celebrate the big day with commemorative coasters your members will want to keep.
- Presentation nights — Add a premium, branded touch to your end-of-season awards function.
- Trivia nights and fundraisers — Use coasters as conversation starters, answer cards or even raffle entry tokens.
Here are some interesting Statistics about drink coasters
Drink coasters are often overlooked, but the data tells a very different story about their impact in hospitality settings.
- The average customer purchases approximately 2.3 drinks during each visit.
- On average, a patron picks up their drink and sees the coaster around 9 times per beverage served.
- A single beer coaster is typically used by up to 9 different patrons throughout its lifespan.
- Research shows that 2 in every 3 people recall the branding or messaging printed on beer coasters.
- Around 62% of patrons admit they occasionally take coasters home with them.
If your club has a bar, a canteen or a function room, custom coasters are a no-brainer.
What Sports Use Custom Coasters the Most in Australia?
Custom coasters are popular across virtually every sporting code in the country. The most common clubs ordering from us include:
Here are some popular game day uses:
- AFL and football clubs
- NRL and rugby league clubs
- Rugby union clubs
- Cricket clubs
- Soccer and futsal clubs
- Bowls and RSL clubs
- Surf lifesaving clubs
- Golf clubs
If you need help with your design, our team can assist you with artwork setup.
How do you design a sports club coaster?
Getting your coaster design right is key. Follow these tips to make sure your custom coasters for sports clubs look sharp and professional:
- Lead with your club crest — Make your logo the hero of the design. Members are proud of it, so let it stand out.
- Use your club colours — Full-colour printing means your coasters can match your jerseys perfectly.
- Feature sponsor logos — Allocate space on the front or back for key sponsors. This adds real value to sponsorship packages.
- Add a QR code — Link to your membership sign-up page, fixtures, social media or merchandise store.
- Include a call to action — Something simple like "Join us for Season 2026" or "Scan to become a member" drives engagement.
What are the steps to order custom coasters for a club?
Step 1: Choose your coaster type
Use our contact form to pick the quantity, shape and printing options, such as single sided or double sided.
Step 2: Send us your design
Got artwork ready? Upload it directly to our 'Quick Quote' contact form. Don't have a design? No worries — send us your logo and colours and we'll assist.
Step 3: Approve your proof
We'll send you a digital proof so you can see exactly what your coasters will look like before we print a single one. No surprises.
Step 4: We print and ship
Once approved, we get to work and ship your coasters directly to you anywhere in Australia. Fast turnaround, safe packaging, delivered to your door.
Order Custom Coasters for Your Club Today!
Ordering custom coasters for sports clubs is quick and easy. We print and ship Australia-wide, with fast turnaround times so you can have your coasters ready well before the first bounce, kick-off or first ball.
- Full-colour printing on premium pulpboard
- Custom shapes and sizes available
- Short and bulk run options to suit any club budget
- Fast shipping across Australia
Frequently Asked Questions
Yes, and it is one of the best uses of the second side. Put the club crest and colours on the front and sponsor logos on the back. On a run of 500, double sided costs $160 + GST against $150 + GST single sided, which makes sponsor space easy to justify in a package.
Usually, as long as the order is 2,000 coasters or fewer and the artwork is signed off early. Those runs ship within 48 hours and reach most major cities 1 to 2 days later. A bigger order needs 5 to 7 working days before dispatch, so get it in well before finals.
Commemorative coasters make a simple fundraiser. Print a limited design for a grand final, premiership or club anniversary and sell sets to members and fans. Runs start at 500, so even a small club can order a fundraising batch without being left with boxes of spare coasters.
Both of our shapes are 95 x 95mm: round, or square with rounded corners. Round often frames a circular crest or badge neatly, while square gives more space for sponsor logos and a QR code. Keep in mind that round costs more than square from 1,000 coasters up.
Yes, the price per coaster falls as the run grows. 500 single sided coasters cost $150 + GST, while 5,000 come in at about $395 + GST. Bulk runs take 5 to 7 working days to dispatch, so they suit a full season’s supply ordered well ahead.
Keep reading
- More Hospitality Marketing guides
- Custom Coasters for Golf Clubs Australia
- How to Get Your Coasters Into Pubs and Clubs
- How Branded Coasters Help Your Bar Stand Out
Club committees can sort this in one meeting: gather the crest, colours and sponsor logos, then start from our coasters for clubs and venues page.
